Postpurchase cognitive dissonance is especially likely for products that are
a. cheap, poorly made, and made of plastic.
b. simple, easily copied, and new.
c. psychologically soothing, purchased impulsively, and part of a consumer's evoked set.
d. expensive, infrequently purchased, and associated with high levels of risk.
e. personally valuable, antique, or foreign-made.
Answer: D