The traditional marketing strategy of selling umbrellas when it is raining is an example of how __________ factors influence consumers' decisions.

The traditional marketing strategy of selling umbrellas when it is raining is an example of how __________ factors influence consumers' decisions.

The traditional marketing strategy of selling umbrellas when it is raining is an example of how __________ factors influence consumers' decisions.



a. shopping
b. economic
c. psychological
d. situational
e. interpersonal



Answer: D


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