When marketers state that services are __________, they are referring to the fact that services cannot be stored for use in the future.

When marketers state that services are __________, they are referring to the fact that services cannot be stored for use in the future.

When marketers state that services are __________, they are referring to the fact that services cannot be stored for use in the future.



A. intangible
B. inseparable
C. variable
D. durable
E. perishable


Answer: E. perishable


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