Product and brand management is a process concerning the sales and marketing department.
Answer: TRUE
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BUS Chapter 7
- In distributed systems, applications processing is distributed across multiple computing devices.
- Inter-enterprise systems can solve the problems of workgroup information silos but not those of enterprise silos.
- Carla, a budding restaurateur, meets a veteran chef and restaurateur, Giovanni. Carla wishes to analyze the purchasing pattern of her customer base. Which of the following is most likely to be a piece of sound advice that Giovanni would offer to Carla?
- Systems where applications processing is distributed across multiple computing devices are known as ________.
- Transitioning to a new enterprise system requires careful planning and substantial training.
- Jakub was recently hired as the tennis professional for a private country club. Jakub won national tennis titles in college, and competed in a few professional matches. Jakub is confident he will do well in his new job. His confidence is a reflection of his ________.
- Which of the following is an effective and acceptable technique to overcome employee resistance while implementing new enterprise systems?
- Arctic Gear LLC. recently adopted a new ERP system, but quickly found that it wasn't a perfect fit with their existing procedures. These differences between the organization's requirements and the application's capabilities are known as ________.
- A toy manufacturing company installed a new enterprise system. The installation and adaptation gave rise to a number of issues among different departments. These issues complicated the process as the company had not appointed anyone to resolve them. This situation is an example of ________ while implementing enterprise information systems.
- Since the features and functions of complex products like CRM or ERP are not easy to identify, ________ is a major task when implementing enterprise systems.
- When implementing new enterprise systems, usually the only solution for resolving process issues and providing enterprise process management is to ________.
- Which of the following is TRUE of implementing new enterprise systems?
- Microsoft Dynamics and Oracle are the highest ranked ERP vendors in the market.
- ERP vendors sometimes train an organization's employees to become in-house trainers in training sessions called train the trainer.
- The inherent processes that are defined in an ERP solution are referred to by some ERP vendors as process blueprints.
- An ERP solution includes a database design, initial configuration data, and the company's operational data.
- Choosing an ERP solution that has applications that function close to the organization's requirements is critical to its successful implementation.
- Which ERP vendor acquired PeopleSoft and Siebel?
- Which of the following ERP products did Infor acquire?
- What are the major ERP products of Microsoft Dynamics?
- Identify the top two ERP vendors.
- To reduce the substantial work that needs to be done to customize an ERP application to a particular customer, ERP vendors provide ________.
- ERP training falls into two broad categories. One of the categories is training on how to use the ERP application software. What does the training include?
- ERP vendors sometimes train an organization's employees, called Super Users, to become in- house ERP trainers in training sessions called ________.
- The inherent processes defined in an ERP solution are referred to by some ERP vendors as ________.